Why I just started a new company last month…
Many of you will know that in 2010 I founded Strength and Conditioning Education (SCE) with a mission to accelerate peoples development, inspire their success, drive excellence in the profession, and provide genuine opportunities for our students to thrive.
Over the last 8 years we have been on quite a journey, one which has challenged me throughout. We have had amazing people working for us, learning with us and supporting us.
The current team we have in place is the best yet and the courses and product line we have is truly exciting.
So why last month did I set up an entirely new company ‘Strength and Success Ltd’ and am now devoting the vast majority of my time to this new business?
Well first and foremost SCE is in good hands. The leadership team of Paul Dorkings, Dave Christophi and Paul Wicks are a force to be reckoned with and I am confident that we will drive forwards this year and continue to do great work.
Over the last 6 months we have been asking our students and indeed everyone who comes through our website what their biggest challenges are. What are the areas that they need the most help with?
Resoundingly the most challenging aspects continue to be connecting with and attracting clients that you want to work with, growing a sustainable business and ultimately having the tools to take control of your own success, whatever that may be.
It pains me to see so many talented, driven coaches who are struggling to make ends meet and it is solving these problems that is the mission for Strength and Success in 2018 and beyond.
So how does this work I hear you say?
Well firstly we will be developing free, accessible content in a number of formats. The goal of that content is to provide more value than most paid content out there and allow people to gain perspective and take action on these tools.
Secondly we will be offering a portfolio of accessible courses and programmes through 2018 that will address our customers specific challenges and with a goal of returning a minimum of 10x the investment in the first year alone, provided the work is done of course!
A quick note on doing the work. Ultimately nothing happens without action, as much as we might wish this wasn’t the case sometimes. It’s clear that there are very smart people in this world that are not achieving what they desire. There are also many people who have driven themselves to success in a relentless manner though hard work and dedication. We need to do the learning absolutely, and then apply.
Have some dreams, develop a plan and then take relentless action.
It’s safe to say that it starts with you. Unlocking our students potential is core to what we are trying to achieve here and with that in mind the phrase ‘it starts with you’ simply had to be our company tagline.
The vision is simple. Develop tools and courses to allow our students to create the lifestyle that they desire for themselves and their families.
Our first milestone is provide 1000 coaches transformational business support and education by 2020.
We will be listening, observing and developing to meet the needs of the people we serve.
Will you join us on our journey?
I’d love to know your feedback, what challenges you face and the support you feel would help you to overcome those challenges. Email me on firstname.lastname@example.org
My best as always and of course I wish you all the strength and success your desire.